FINDING OUR VOICE

Joining a club that was still finding it’s voice, heading into their third season in franchise history, I had the unique opportunity to help contribute to the building of a brand identity and a social voice.

In my time with the Club, we became one of the leading teams in the league in terms of follower growth, engagements and video views because we invested in creative content, short-form engagement and long-form storytelling.

Each image is clickable to the live post on the Charlotte FC channels.